Ben Justman🍷
Low Sulfite wine from the highest elevation vineyards in 🇺🇸
Governor's Cup Award Winner 2022, 2023, 2024
#Zapsnag a note -> DM for easy ordering
PeonyLaneWine.com
Ben Justman🍷
11/19 5:08:12
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Absolutely! And that takes off a lot of pressure. Bitcoin gives me the opportunity to just build the business I want and make it profitable and live an awesome life
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Ben Justman🍷
11/19 1:40:46
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That's fiat money
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Ben Justman🍷
11/17 0:16:30
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People tell me all the time, "Ben, we need to get your wine into this restaurant."
Here's why I say no.
When I started Peony Lane, I had no idea what direction I wanted to take things. I began at farmers markets because I needed first-hand sales experience. I wanted to see if my wine had enough traction to survive, and after investing much more than everything I had, I needed sales before I could think about the next stage.
At the time, I thought that next stage would be a tasting room in my hometown.
Community has always been huge for me. I figured I'd build it by creating the kind of space I wanted to spend time in. The "if you build it, they will come" idea. I'll meet the right people if I build the place they'll all want to gather in.
On the road to getting there, I ended up finding the community I really needed online. We centered around one big idea, Bitcoin, and once I found that, I realized I couldn't find many of the connections I really wanted outside of it.
So when I turn down restaurants or liquor stores that want to carry my wine, it's not because I don't want to grow Peony Lane. It's because I've learned what actually drives me.
I don't get energy from just making and selling wine. I get it from producing value for my community. As soon as my wine becomes just another bottle on a shelf or menu, all the excitement disappears for me.
Sure, it would be nice to make those sales, but fulfilling wholesale orders takes energy that pulls me away from what brings me joy. Focus is scarce, and I want mine aimed at what matters.
If there's one thing I've learned about entrepreneurship, it's that consistency is everything when it comes to survival. New opportunities pop up all the time, but knowing when to say no is the difference between building something lasting and burning out.
To make it anywhere in business, you need to be pumped about your goal, and I quickly realized that just making really good wine wasn't enough for me.
What drives me is giving people the same experience I had when I realized wine doesn't have to make you feel bad afterward. Educating about wine in a way that isn't pretentious and getting back to basics: Does it taste good TO YOU? How do you feel the next day?
It's deeply gratifying to show that you can make a great product, focus only on serving your community, and still win in a real way.
Business has never really been about the money for me, which is ironic given that all our Bitcoin community cares about is fixing THE money.
Ben Justman🍷
11/15 11:23:36
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I wrote "Happy NovemBULL" on all the wine orders I shipped out last week.
Ben Justman🍷
11/12 8:33:57
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Someone sent this one and I think it's along the lines of what you're saying
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Karnage
11/12 8:30:21
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I think it’s the combination of flower patterns and the plain white logo.
I know the flower stuff is important to you so not sure how you’d work around that - maybe just limit to a few or even 1 flower? I’ll look for products that look premium to me with black themes
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Ben Justman🍷
11/6 23:41:53
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Thanks for thinking of me when someone asks about who to follow when they're shitting in the woods.
Truly. I am honored 🫡
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Ben Justman🍷
10/24 7:57:17
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I'm much less likely to pay with bitcoin if the checkout page says Pay with Crypto
Ben Justman🍷
10/15 5:51:08
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Dad just told me I should sell Bitcoin and save dollars so I'm ready to buy when housing crashes.
We're going so much higher.
Ben Justman🍷
9/28 3:39:18
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It's crazy how hard shrinkflation has hit burger patties.
Smash burgers are paper thin and even normal patties are embarrassingly small.
Make Burgers Big Again #Bitcoin
Ben Justman🍷
9/26 9:33:15
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A lot of us landed in this place and are lambasted for not having a strong black or white opinion.
Core seems retarded
Knots people argue like Libtards
Ben Justman🍷
9/18 7:30:06
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I caught up with some friends today and when Bitcoin came up, they responded:
"Oh you're still into that?"
Ben Justman🍷
7/13 5:11:20
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You're worried about Opsec
I'm getting asked if the B stands for Boston
We are not the same.
Ben Justman🍷
7/13 1:11:24
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Yesterday, I was celebrating ATH day on the river and got into deep conversation with a random guy after he saw my "Make Money Hard Again" hat.
His words stuck with me:
Marriages have 3 core pillars of strength.
- Romance
- Finances
- Religion
As long as you have 2 of these, you can stay solid, but many marriages fail because they only have one pillar to stand on.
Anyways the dude then kinda scoffed at bitcoin and reminded me that even smart people are retarded sometimes.
Happy ATH Season!
Ben Justman🍷
7/11 22:23:40
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I convinced a lot of friends to buy a little bit of Bitcoin. They're finally checking the price.
Should have bought more.
Ben Justman🍷
7/11 13:16:55
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My credit card got declined the same
day my net worth hit an all time high.
All in.
Ben Justman🍷
6/29 5:38:55
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New Wine🍷
My Estate Pinot Noir is the Crown Jewel of Peony Lane, but until this vintage, I haven't had enough to share it broadly and kept it priced for exclusivity at $99.
In 2023 I got a bumper crop. An absolutely incredible growing year and capitalized to make my greatest creation yet.
I'm still waiting on labels, but it is now available for the pre-order price of $49. If you're going to try any Peony Lane Wine, this is The One.
Ben Justman🍷
5/30 13:08:01
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LEARN
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Ben Justman🍷
5/8 6:55:37
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158 Remain🍷
nostr:nevent1qvzqqqqqqypzpfzdhjd25dt3w6nafawrzp5yd6sfddnduz6sacu6la2t42mvf06tq9n8wumn8ghj7enfd36x2u3wdehhxarj9emkjmn99ah8qatzxy6nx7rdv4urgvncx33kserxxu6nw6rsxdcnv7ncv9nhj6mtv44nwuryvamh2amyxqmngwfkx3jxk7tgvyuhxwpjwfuh2wplvfex7ctyvdshxapaw3e82egpremhxue69uhkummnw3ez6er9wch8wetvd3hhyer9wghxuet59uqzpm09qsxd9qwuc904vaqvvjm9gur52hpwc36nyxj3pnm6hmvmkx3q40znhd
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Ben Justman🍷
4/30 0:18:07
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I posted this as a Tweet yesterday and it's up to 150 comments.
Every single one is a Bitcoiner telling me that I'm retarded. I can't decide if I should be proud or appalled that they didn't get the joke.
nostr:nevent1qvzqqqqqqypzpfzdhjd25dt3w6nafawrzp5yd6sfddnduz6sacu6la2t42mvf06tq9n8wumn8ghj7enfd36x2u3wdehhxarj9emkjmn99ah8qatzxy6nx7rdv4urgvncx33kserxxu6nw6rsxdcnv7ncv9nhj6mtv44nwuryvamh2amyxqmngwfkx3jxk7tgvyuhxwpjwfuh2wplvfex7ctyvdshxapaw3e82egpremhxue69uhkummnw3ez6er9wch8wetvd3hhyer9wghxuet59uqzq60gak84ejms4l908t9xgr85q3jzg4gsjknm9ruucg2tf93y5uxdx7hg4z
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Ben Justman🍷
2/26 13:58:46
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every morning I check Nostr and am annoyed by having to scroll past a ton of GM posts.
I'm glad they exist
Ben Justman🍷
10/24 7:51:03
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What's the nicest complement YOU could give someone?
Positivity Thread 👇
Ben Justman🍷
8/11 10:12:32
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Wait so if I promise to zap everyone, I'll get a primal 24hr Trending post and a bunch of people will follow me?
BROOO ITS THAT EASY 💪💪💪💪💪💪
Ben Justman🍷
8/11 9:55:50
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we're so back
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The Fishcake (nostr.build)
8/11 9:52:30
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#doomer 🐶🐾🤣🤣🤣 nostr:note1jecypuvky4gc9wp8hdphv8ju2sklkm5wxxqxhpc27scgmlcj8lhssh22d2






















